Hi, I’m Kelly. I am a Certified Facebook & Google Ads Manager & Trainer with over 13 years’ experience, as well as a successful construction company owner.

I created this training course, as I understand not everyone has the budget or resources to outsource their paid advertising to a specialist.

This is an affordable solution to creating, managing and optimising your ad campaigns, all with an ads specialist in your back pocket for 30 whole days.

I’ve worked with 100s of trades businesses over the years, so I know what’s needed to get you more, better quality leads.

STOP wasting your hard earned cash and start making real revenue from your advertising.

There are only 5 spaces available for this 30 day programme, so grab your space now!

£100 discount for anyone via www.womenintradeday.co.uk

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Ace Your Ads in 30 days!

The new training programme created by a construction company owner, for construction based businesses, who are ready to get more qualified leads using Facebook & Instagram.

Learn to create, manage and optimise PROFITABLE Facebook & Instagram advertising campaigns.

By the end of the 30 days you will;

• Feel confident setting up campaigns using different objectives such as messages, engagement, leads and conversions

• Understand how to create a scroll-stopping ad to attract your perfect customer

• Understand Ads Manager and the different components of the dashboard

• Know how to create audiences including saved audiences, lookalike audiences and custom audiences, plus, know which one is right for your business.

• Understand the metrics and what to look for once your campaigns are running

• Introduce funnels and the importance of using different creatives at different stages of your funnel

• Know how to optimise your live campaigns to improve their performance, increase leads and reduce your cost per acquisition.

When are the calls?

The calls can be when is suitable for you, between Monday – Friday 9am-5pm. We can spread these out over the month. Most clients choose to have their first call at the beginning of the 30 day programme, then their second a few weeks into the live campaigns, focusing the second call on reviewing the data and optimising campaigns.

What if I am really busy?

This is an investment into the growth of your business, so it is important you can dedicate the time required to successful ad campaigns. However, aside from the 2 hour training sessions, you can dive as deep (or as shallow) into this as you wish.

Will this work for me if I am not techy?

Yes, absolutely! The programme schedule can be used however you wish, but most people prefer to use the ‘1 hour of my time’ for the more techie bits! Ie: pixels, Conversions API etc.

How much Ads budget should I need?

I always recommend a minimum of £10 per day, per audience but it’s also worth considering what a customer is worth to you. Do they have lifetime value?

As with most advertising, the bigger your budget, often, the bigger results you will get. Having a larger budget allows you to test variables much quicker.

“On average, a customer to us is worth £6000. I am getting around 10 leads per week, and as a company, we convert 1 in 3. Meaning Facebook Ads is generating my company over £18,000 a week” Cleveland Driveways

The cost of this 30 day programme does not include your ad budget which is paid directly to Facebook

Is this just for trades people?

This course can be completed by anyone, in any industry, the trainings are all tailored to you and your business, and how you create high performing campaigns, depends on your individual business and customers.